AI Content Operations

AI Content Operations is a systemized content pipeline — not a one-time post generator that spits out generic LinkedIn fluff. This is an ongoing operation that researches trending topics in your industry, drafts posts and emails in your brand voice, queues them for your review, and publishes on schedule across every channel.

Built for businesses that know they should be creating content but never have time. The pipeline uses Claude and GPT for drafting, n8n for orchestration, and connects to your publishing platforms (LinkedIn, Twitter/X, Instagram, Mailchimp, ConvertKit, WordPress, Ghost). Every piece of content goes through a review step — you approve, tweak, or reject before anything goes live. The AI learns from your edits and gets better over time.

This is not about replacing a content strategist. It's about giving you the output of one without the $80k salary or the 15 hours a week of writing time.

I start by documenting your brand voice. How do you talk? What tone resonates with your audience? What topics position you as an authority? I analyze your existing content (if any), your competitors, and your industry landscape to build a voice profile the AI uses for every piece of content.

Then I define the content calendar — which channels, what frequency, what content types (thought leadership posts, educational threads, email newsletters, blog articles). Together we set realistic cadence that the pipeline can sustain.

The pipeline itself runs on n8n with Claude or GPT as the drafting engine. It researches topics using RSS feeds, industry news sources, and trending conversations in your niche. Drafts land in a review queue (Notion, Google Docs, or Slack — your choice) where you approve, edit, or reject. Approved content is automatically scheduled and published via Buffer, Hootsuite, or direct API integrations.

Monthly, I review performance data — engagement rates, open rates, click-throughs — and adjust the content strategy. Topics that resonate get more coverage. Formats that underperform get replaced.

Small business owners, consultants, and agencies that need a consistent content presence but cannot dedicate hours each week to writing. Especially valuable for businesses where the owner IS the brand — coaches, consultants, therapists, financial advisors, and service professionals who know their expertise should be visible online but are too busy delivering services to write about them.

Also ideal for companies with a small marketing team that's stretched thin. The pipeline handles the volume work (drafting, scheduling, publishing) so your team can focus on strategy, client relationships, and high-touch creative projects.